What Is An Infopreneur?

We’ve all heard the word “Entrepreneur,” but what is an “Infopreneur? An infopreneur is a professional information collector. When I first heard the word, I immediately associated it with authors or journalists. But did you know bloggers and internet marketers are also infopreneurs? And here’s why. Bloggers and online marketers create content. And what is content? Information. Therefore, anyone who is creating content is an infopreneur. Makes sense, right?

The word 'information' on house plaque

What Is The Definition Of An Entrepreneur

An entrepreneur is an innovator and self-starter who has enough courage and initiative to launch and run their own business. These people have an enterprising spirit and enough gumption to put their dreams into action. Small business owners are entrepreneurs, whether they operate a brick and mortar business or an online website where all transactions are handled online.

Entrepreneurship begins with a dream, is infused with desire, and is propelled forward with sufficient drive and dedication to put these dreams and desires into action. Passion, persistence, patience, faith, and fortitude are requisite characteristics an entrepreneur must have. When times are tough, and tough times will come, these virtues will be relied on again and again.

Information Entrepreneur

Information is anything that communicates facts, knowledge, theories, premises, or statistics. This knowledge is conveyed in many different forms, including television, radio, newspaper and magazine articles, and of course, the vast repository of knowledge that’s on the internet, where massive amounts of information is easily accessible via smartphones, desktops, and tablets.

Based on these facts, an infopreneur is an entrepreneur who is in the business of sharing information in a variety of formats, such as articles, blog posts, videos, podcasts, and presentations. Infopreneurs are not limited in how they dispatch their knowledge, nor are they limited to certain subsets of people as it’s now possible to reach millions of people through the click of a mouse.

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Online Affiliate Marketing

Online marketing is a method used to recommend and sell services and products on the internet. It is used in conjunction with content based marketing (more on this below). Affiliate marketing is an exceptional way to engage with a target audience and automate your business at the same time. However, you’ll need to be patient and stick with it because this type of marketing strategy does not generate income overnight.

You’ll need to fill your blog with amazing content. Overtime, this content will drive traffic to your site. Once your have a steady stream of visitors, your conversion rates will increase, and you’ll begin to see sales. Fortunately, there is no overhead in an affiliate marketing business, nor is it necessary to hire employees.

The first step you’ll need to take is to build a website where your weekly blogs posts will reside. Consistency is key and you’ll see success much sooner if you produce content on a regular basis. At some point in the future, after you site takes off, you could consider hiring a virtual assistant or writer to help create content for you or help with your email and social media campaigns.

Content Based Marketing

Content or education based marketing is a form of marketing that involves sharing informative content, including recommendations for products and services. This is done by placing affiliate links within your content.

When someone reads an article you wrote, and clicks on one of your links, they can choose to purchase what you’ve recommended. You make a commission if they decide to buy that particular product or service, and they get to enjoy a product you’ve shared pertinent details about.

I don’t know about you, but I like buying products that have been personally recommended by someone I know and trust. To be an effective content marketer, you’ll need to write engaging and useful content on a regular basis. This is how you’ll build brand awareness, authority and trust, and is what will keep your readers returning to blog.

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How To Become An Infoprener

Would you like to build an online business with the purpose of creating and relaying information directed to a specific group of people that shares your same interest. If you like helping others, being your own boss, working from anywhere in the world, and achieving financial freedom, affiliate marketing may be the opportunity you’ve been looking for.

Putting It All Together In One Tidy Little Package

I’ve got a fabulous opportunity for you if you’d like to be an infopreneur, an entrepreneur, and an affiliate and content marketer all at the same time. I’ve been a member of Wealthy Affiliate since 2017, and am loving every minute of it. The certification program taught me the skills I am now using to run an online affiliate marketing business where I write content targeted for my particular niche, while monetizing my site at the same time.

You’ll learn how to choose a niche, pick the perfect domain name, build your very own website on WordPress, learn how to become an affiliate, and monetize your site with ads, banners, and links. You’ll also learn the ins and outs of writing compelling content, keyword research, SEO strategies, and email and social media marketing.

Ongoing support is available from the tech team and community, which is invaluable for troubleshooting website issues, and getting answers to your pressing questions. Sharing a journey with others, who are walking the same path as you, makes the adventure much more enjoyable.

Read my review: “Is Wealthy Affiliate Legit Or A Scam?”for additional information.

Wealthy Affiliate Free Membership Benefits

Here’s what you’ll get with a free starter account at Wealthy Affiliate. And don’t worry, credit cards are not required to set up an account:

Click this link to watch a training video about how to build a website on WordPress.

Watch the video below for a fun tutorial outlining the benefits of a Premium membership if you decide to upgrade:


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Key Points

If you have an entrepreneur spirit, would like to set your own work hours, and eventually escape the 9-5 grind, affiliate marketing could be the career change you’ve been looking for. It certainly was for me.

You can get started today for free. Create your account here, and start designing a life on your own terms.



Wealthy Affiliate tired of the 9-5 grind